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![Chiara Ferragni: world's most successful fashion blogger on playing 'the game', building a brand and making millions from shoes Chiara Ferragni: world's most successful fashion blogger on playing 'the game', building a brand and making millions from shoes](https://www.telegraph.co.uk/content/dam/fashion/2015/12/09/rexfeatures_4471768cm_trans_NvBQzQNjv4BqKL3nAFfX3wO4ECa78Mbzi9-8KfBXqS6wi1ZWeBUEsAM.jpg?imwidth=480)
Chiara Ferragni: world's most successful fashion blogger on playing 'the game', building a brand and making millions from shoes
![Chiara Ferragni: world's most successful fashion blogger on playing 'the game', building a brand and making millions from shoes Chiara Ferragni: world's most successful fashion blogger on playing 'the game', building a brand and making millions from shoes](https://www.telegraph.co.uk/content/dam/fashion/2015/12/09/rexfeatures_5198507f_trans_NvBQzQNjv4BqnpbzfRl4Pn1I30RzGY3z-FvLUnG7exS2Zv2g9U5httM.jpg?imwidth=680)
Chiara Ferragni: world's most successful fashion blogger on playing 'the game', building a brand and making millions from shoes
![Fendi on X: "New color codes. Chiara Ferragni takes her look to the next level with the #FendiPeekaboo capsule collection. Explore and shop the edit at https://t.co/LPxAHLEljy. https://t.co/lD8xVcNcea" / X Fendi on X: "New color codes. Chiara Ferragni takes her look to the next level with the #FendiPeekaboo capsule collection. Explore and shop the edit at https://t.co/LPxAHLEljy. https://t.co/lD8xVcNcea" / X](https://pbs.twimg.com/media/FBp-3IFWQAEF4Vz.jpg)